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Reporting to Marketing Manager, this position will have responsibility for the planning and execution of following marketing activities: Tradeshow management, collateral management, web site coordination, advertising and PR coordination, educationa material coordination.
Duties and Responsibilities, including but not limited to: Marketing Communications • Tradeshow management •Plan, schedule, execute all UE Marketing - and Sales Tradeshows •Responsible for budget and cost tracking •Manage inventory of display fixtures and storage •Directs and controls booth designs •Attends and staffs trade shows •Enter leads info Salesforce.com
Marketing Collateral management •Update and maintain annual collateral master list •Track and maintain inventory levels •Update creative files and maintain library •Create and update annual Price list and Price Index •Create and design in-house sell sheets •Design and graphic layouts of marketing materials
Web Site Coordination •Monitor and update UE Web Site on a routine basis •Coordinate updates through agency or direct •Manage basic back end system for small updates
Advertising and PR •Coordination of Advertising schedule and budget •Maintain ad library •Coordinate and create PR articles •Maintain library •Create ad, catalog and or sales sheet layouts
Educational Materials •Coordinates / creates Educational materials •Instructional Videos •How to manuals •Marketing/Sales Presentations
Product Artwork •Updates and maintains product artwork library
Diverse Projects. •Market research project •Competitor analysis •Coordination with internal departments
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