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Job Detail 
Job Detail

Job Summary
Advertising Account Executive Director
Job Code: 928172
POSTED: Nov 02
Salary: Open Location: Milwaukee, Wisconsin
Employer: Marshall and Ilsley Corporation Type: Full Time - Experienced
Category: Marketing Research: Client Service Preferred Education: 4 Year Degree



Employer Information
About Marshall and Ilsley Corporation

Marshall & Ilsley Corporation is a diversified financial services corporation headquartered in Milwaukee, Wisconsin. Founded in 1847, M&I Marshall & Ilsley Bank is the largest Wisconsin-based bank, with 193 offices throughout the state. In addition, M&I has locations throughout Arizona; along Florida’s west coast and in central Florida; Kansas City and nearby communities; metropolitan Minneapolis/St. Paul; Duluth, Minnesota; Las Vegas, Nevada; and Indiana. M&I’s Southwest Bank subsidiary has of....more info

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Job Description
PRIMARY FUNCTION:

The Account Director is responsible for marketing and business units assigned to his/her group. The function of the Account Director is one of personal leadership in client relations and in internal administration/support of the entire PPI Marketing Communications team (Account Service direct reports, Creative team, Media team & Production team. The Account Director is the person to whom the account supervisor and account executives look for support, guidance, and counsel, and to whom designated business partners look as the department¿s representative on a policy level. Serve as strategic consultant for integrated marketing communications planning, creative development, execution, scheduling, production budget, media and as required, recommendations for campaign measurements and reports.

The Account Director is responsible for: 1.Becoming the catalyst and motivator of TEAM concept in all efforts for his/her accounts.

2.Maintaining a high level of performance by the account teams and other PPI team personnel,

3.Being sufficiently informed and personally involved, ensuring sound planning, good service and a solid business partner relationship.

4.Keeping Senior Marketing Management informed of the status of designated business partner plans, problems and meetings, as well as involving Management personnel of decisions.

Serve as lead strategic consultant for integrated marketing communications planning, creative development, execution, scheduling, production budget and media. Takes leadership role in strategic development of marketing plans to grow the client's business.


Requirements
BASIC QUALIFICATIONS: Bachelor's degree preferably in marketing, advertising, or communications. 8-9 years related professional work experience

Desired qualifications are a bachelors degree with an emphasis in marketing as well as a masters degree with an emphasis in business. 15-20 years in the marketing/advertising field including a solid 10-15 years in trust/wealth management marketing.


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